Topic outline

  • General

    Introduction

    Welcome to the course of English for the Media. We hope you will enjoy using the module and find it useful.

    In the era where mass media literacy determines personal and professional worthiness, quality engagement with mass media texts is a reflection of a global citizen mastering the global language, English. Part of being a professional English teacher is therefore reflected in your knowledge and skills to understand and produce mass media texts including, among others, news reports, photo captions, advertisements and reviews.
    This course will help you to improve your ability to apply analytical knowledge to understand and produce mass media texts. Each unit will lead you through easy and practical steps, with ample examples, to work directly with facts and evidence from real and authentic texts. Ease and practicality is, as a matter of fact, also an important ingredient to learn the conceptual knowledge of media texts, which will enable you to design theoretically sound learning programs. This hands-on experience with practical but analytical engagement with authentic texts will hopefully influence the English learning activities your students will engage in.
    There are four units of activities – News Item, Captions, Advertisements, and Reviews – with five tasks in each unit. Each unit is divided into three parts, focusing on the three different aspects of text—the social function, the text structure, the lexicogrammatical features. A number of texts are used to observe and explore each aspect. With some texts, you will only work on analytical observation, and with some others, you will also work to produce texts.
    The module is designed to enable you to work on your own. You can do the units of activities in any order you like. Choose the activities that you want to do in any way and any time of your convenience. The answer key is given to check your progress.

    All the best and, again, we hope you enjoy using this module.
     
    Writers.
    • LEARNING ACTIVITY 1 : NEWS


    • LEARNING ACTIVITY 2 : CAPTIONS


    • LEARNING ACTIVITY 3 : ADVERTISEMENT


      This Learning Activity focuses on Advertisement text. You will understand, apply and compare the social functions, text strucutres, text lexicogrammatical features of a number of advertisements in regard to the contexts of situation. You will also produce a number of advertisement for contextually acceptable social fuctions with  contextually acceptable text structure and  lexicogrammatical features.

    • LEARNING ACTIVITY 4 : REVIEW


    • FINAL ASSIGNMENT MODUL 4